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Deep dive into over 60 new product features & updates built to take your retention strategy to the next level.
When it comes to a brand's sales, our mission is to make return shoppers a bigger piece of the pie.
A successful brand makes at least 50% of their sales from return shoppers. Our retention marketing platform enables brands to get there — and then some.
With loyalty, SMS, email, reviews, visual UGC, and subscriptions all in one place, Yotpo helps brands deliver the cohesive, captivating customer experiences that drive retention.
With our Retention Dashboard, dive into customer segments and get actionable insights to drive CLTV and retention — all in one cohesive view.
Join the waitlistWith our new Flows Center, ensure that customers receive the right message at the right time via the right channel, and manage these automated messages with ease.
Learn moreYotpo.EQ, our AI-powered segmentation tool, empowers brands to access, understand, and act upon their customer data like never before.
See it in actionManaging subscriptions via SMS reduces churn and boosts recurring purchases. In two-way messages, customers can easily manage their upcoming subscriptions.
See it to believe itShorten the path to purchase and encourage loyalty redemptions by allowing customers to redeem directly from a link in a text. No login or account creation is required!
Learn moreof loyalty members will subscribe to SMS
ROI on abandoned cart flows with social proof
more loyalty redemptions from Click-to-Redeem
CLTV after launching Yotpo Subscriptions
"When brands use different tech stacks, their data lives on different platforms. With Yotpo, we have loyalty, subscriptions, and SMS users all in a single dashboard. That's the benefit of a single platform — and that's what a lot of merchants are missing out on when it comes to retention."
"Using all our Yotpo products together, we’ve seen a huge lift in returning customer rate (RCR). Before Yotpo, we had a 29% returning customer rate. Now, with Yotpo, we’re at 53% and counting."
You asked and we listened: Discover what improvements we made to help you customize how your reviews are collected and displayed, and gather a deeper understanding of customer sentiment.
Leverage our easy-to-use, intuitive email editor to create beautiful, on-brand review request emails that reinforce trust and encourage shoppers to submit reviews.
See moreOptimize site speed, SEO, and ADA compliance with our new Reviews widget. Customize the look and feel of your on-site reviews with our sleek, modern design.
Optimize nowCategorize your reviews with premade or custom tags to organize your customer feedback and create reports that you can filter through.
Categorize your reviewsSchedule automatic reports that notify you about significant changes to your star ratings so that you can take immediate action.
Learn moreAnalyze customer sentiment in more detail with Insights — our intuitive, AI-powered dashboard.
Learn how"Having Yotpo Reviews, Subscriptions, and SMS all working synergistically together has absolutely taken our business to the next level."
Lift in visitor conversion rate
Increase in reviews per buyer
Average star rating
higher CVR on review requests sent via SMS vs. email
"Reviews help us not only acquire customers, but keep them in our community, because we can directly address their feedback and insights. We're always trying to drive brand loyalty and love through our retention strategy and by engaging our customers based on where they are in the lifecycle."
Sophisticated Subscription tools made easy. Brands should expect more. Subscribers deserve better.
Yotpo Subscriptions was built natively on Shopify from day one. Your product catalog will automatically pull into Yotpo Subscriptions, allowing you to create plans and manage subscriptions with accuracy.
Read morePrepaid subscription plans have emerged as an effective way for eCommerce stores to generate predictable revenue streams and increase customer loyalty.
Get the deetsThe synergy between Yotpo Subscriptions and Yotpo SMS allows you to turn boring transactional updates and messages into personalized touchpoints for your highest-value customers.
Learn howIncentivize your subscribers with loyalty rewards that can be redeemed directly from their subscription portal.
Tell me more"You have to be not only convincing, but also convenient. Yotpo really nails that with all of the SMS and Subscriptions features they continue to come out with to make sure that the customer buying experience is as convenient as possible."
Subscription Market Annual Growth Rate
of subscribers continue to second order after redeeming points
of loyalty redemptions are coming from subscriptions portal
Increase in Customer Lifetime Value
Our latest SMS marketing features and advancements enable brands to create more powerful, personalized mobile experiences without the extra work.
Forget writer’s block — the AI Copy Assistant generates top-converting messages on your behalf! Just define your criteria, choose your favorite, schedule, and send.
Learn moreCondition any SMS or email flow based on 17 loyalty data points and choose from 14 loyalty shortcodes to treat high-value customers to the exclusive experiences they crave.
Win heartsThe Campaign Portal is your one-stop-shop for SMS and email engagements. From campaign discovery to creation, management, and performance tracking, you can do it all in one place to maximize revenue from both channels.
Unify SMS & EmailWe really partner with Yotpo on SMS strategy. There’s a lot of AI-powered segmentation that works with other Yotpo solutions, like reviews, loyalty, or subscriptions, so we can really segment so we know we’re not sending campaigns that will lead to churn.
of marketers used SMS for retention last year
ROI from SMS marketing
increase in AOV from loyalty members subscribed to SMS
more orders from loyalty members subscribed to SMS
"Switching to a multi-channel platform and communicating with our customers via SMS and email has driven so much more engagement with our loyalty program."
Take your email marketing to the next level and engage customers at every step with one-of-a-kind experiences that stand out in their inbox and keep them coming back.
Easily drag, drop, and customize the Loyalty Banner to personalize any email. We’ll do the rest — dynamically showing each subscriber the banner that matches their loyalty status, points balance, and more.
Read onHand-pick customer quotes to showcase in your emails via the Review Block, filtering by product and site reviews or searching for keywords to find exactly what you need to influence purchases.
Build trustWith a simple click and drag, you can access Canva's unlimited banner and graphic styles without ever leaving the email editor — no need to manually upload or create styles from scratch.
See the results"With the transition to Yotpo Email, we had a dedicated team who fully replicated and rebuilt our previous templates, set up flows and conditions, and came prepared with a strategy to get us started without interruption to our content calendar."
of brands use email to drive retention
brands choose Yotpo Email today
emails sent and counting
ROI from SMS & Email
"One thing I love about Yotpo email? The ROI is undeniable. We have over 100x ROI with email marketing since starting with Yotpo Email last year, and that’s driven significantly from our powerful email flows."
We completely rethought and redesigned our loyalty solution, making it easy, simple, and effective for brands and their customers.
With our new Rewards page, keep your program offerings fresh and exciting. The market is moving fast, but our redesign ensures you can captivate customers in the long-term.
Get inspiredNot sure which loyalty campaigns make the most sense for your brand? We've got you covered; our new Earning Rules design makes it easy to choose the campaigns best suited for your brand and business goals.
Tell me moreWhere your customer goes, our Rewards Sticky Bar follows. Across the brands using this new feature, we’ve seen a 50% increase in loyalty redemption rate.
Why Loyalty?With our new Checkout Extension, you can keep pace with Shopify’s checkout redesign. Customers can redeem with ease, including via accelerated checkout experiences like ShopPay.
See moreWhen it comes to redemptions, we’re also thinking outside the box. Let your customers redeem via text, email, and on their subscriptions with our solution updates.
Learn moreOur loyalty customers are coming back 3x more than our non-loyalty customers. And, 70% of our loyalty members are also subscribed to our SMS program. Having that communication channel with our most loyal customers has been a game changer for us.
ROI
increase in RPR among loyalty redeemers
revenue among loyalty redeemers
In purchases among loyalty redeemers
"Yotpo has given us the tools to create so many additional touchpoints where we can communicate with our customers in a way that adds value for them and drives additional revenue for us."
All the guidance, strategic tips, and tools you need to keep customers coming back, again and again — all in one comprehensive guide.
Learn how PSD Underwear is driving an 81% repeat purchase rate from loyalty redeemers.
Bubble switches to Yotpo's all-in-one approach, revitalizing retention efforts and delighting Gen Z shoppers.
