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Black Friday Resources

Black Friday is coming. We’re compiling the latest data, industry trends, and strategies to help your brand have its most successful holiday shopping season yet.

eCommerce Marketing · Interviews & Ideas

8 Ways to Have Your Best Black Friday Ever

Guide

Learn winning Black Friday marketing strategies and get hot takes from top eCommerce experts.

Black Friday Resources · Interviews & Ideas

Black Friday Prep: Email Deliverability Tips From An Expert

Our Email Deliverability Expert, Lauren, talks all things email deliverability ahead of Black Friday.

Case Studies · Black Friday Resources

Bangn Body's BFCM wins with Yotpo

Read how cult fave beauty brand Bangn Body leveraged Yotpo's cross product synergies to drive BFCM success.

Blog Articles · eCommerce Marketing

Every SMS & Email Strategy You Need for BFCM 2023

Discover how to engage customers with SMS and email marketing and maximize ROI before, during, and after BFCM.

Blog Articles · Company & Product

Automate Sales Before, During, and After BFCM

Create the ultimate customer journey and see sales rolling in with Yotpo SMS & Email's powerful flows.

Blog Articles · Black Friday Resources

Post-BFCM Wins: 7 Strategies to Retain Holiday Shoppers

Don’t drop the ball on your retention strategy post Black Friday. Nurture loyalty and keep the sales rolling with these proven marketing tactics.