Posts with hashtags get 12.6% more engagement
Maximize social engagement by offering customers a prize if they post a photo on Instagram and tag your store or use a designated hashtag of your choosing.
Posts with at least one hashtag get 12.6% more engagement. All that engagement — comments, likes, and shares — adds up to a ton of new customer content.
You can offer them a discount, a free product, or get creative with bigger prizes like a vacation or concert tickets!
- Increase word-of-mouth marketing with a surge in tags and posts about your brand on Instagram.
- Generate tons of customer photos you can leverage for marketing or curate on your site.
- Engage customers with incentives to build long-term customer relationships and loyalty.
Real Example
Fashion accessories brand Ashley Bridget generates tons of stunning customer photos by offering the chance to win a $350 prize pack every week.