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Reviews: The Best Social Marketing Tool
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Reviews: The Best Social Marketing Tool
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Video Transcript:
Trust and authentic reviews are the most important thing for us. Yotpo offers three levels of trust and transparency. When users write reviews through the Mail After Purchase email, they are published as a “Verified Buyer” since we know they bought the product they are reviewing. When users write reviews on the website itself, they get an email to verify their review. Once they verify their email address, they get a “Verified Reviewer” badge. This badge will also be awarded to people posting using social accounts. If they do not verify their review through either of these means, they are considered an “Anonymous” reviewer.
