Are you tired of dealing with a subpar subscription provider but hesitant to take the leap and migrate?
Don’t let fear hold you back from a better subscription management experience. The good news is that Yotpo Subscriptions offers a seamless migration process, so you can say goodbye to the stress and headaches of managing your old subscription solution. Read on to learn why migrating is worth the risk– and how Yotpo Subscriptions makes the process effortless.
The impact of a poor subscription provider
Legacy technology can make it difficult to keep up with the constant change in the subscription economy. Legacy features can affect end shoppers and disturb the merchant experience with slow load times, duplication of catalogs and discounts, lack of customization, etc. All of which make your subscription management that much more difficult.
What causes migrations to be stressful?
Migrations don’t have to be messy, but up until recently, most migration processes have been quite a daunting task. During messy migration processes, customer information is misplaced or lost entirely. Payment methods are unable to make the transfer from one solution to the next, this causes an added layer of complexity because brands now need to reach out to customers and request them to add their payment information again. This act alone can cause a lot of churn and unease with your customers.
Needless to say, brands that have had a poor migration experience aren’t jumping at the chance to do it again.
It begs the question, is an easy migration even possible? In short, yes. The following is a full account of the Yotpo Subscription migration process, completely worry-free with zero interruptions to your business.
Experience the Yotpo Subscription difference
The Yotpo team believes a successful migration should not be difficult or time-consuming, so they developed a tool to migrate brands from their current providers.
Yotpo Subscription’s migration process is unlike any other. With a team of experienced migration specialists at the ready, Yotpo will seamlessly transition brands from their current subscription solution to Yotpo Subscriptions.
Step 1) Getting Started with Your Migration
Once a brand decides to migrate and reaches out to the Yotpo team, the partnership begins. The Yotpo Subscription team touches every migration, ensuring a smooth, uncomplicated process. The migration experts will confirm things like communication preferences and overall goals. Then, behind the scenes, the Yotpo team performs an eligibility check, looking for any conflicts with legacy features, third-party apps, or existing settings that might hinder the migration. Once all the boxes have been checked, the team documents their findings so they can be as quick and seamless as possible once the confirmation to proceed with the migration is granted.
As we mentioned, this is the only time Yotpo needs the brand’s assistance. Here is what the team will need:
- Approve the Yotpo Migration Expert as a collaborator on Shopify
- Download the Yotpo Subscriptions app, but don’t worry about setting anything up
- Upgrade the Yotpo Subscriptions app to Unlimited, at no cost
Step 2) The Migration Process
In all seriousness, there is no actual magic. But there is a team of hard-working experts working diligently behind the scenes to transition your store from its current subscription solution to Yotpo. The experts take this white-gloved migration very seriously and divide the process into three parts.
- Onboarding – The first part of the process starts with removing the former provider’s widgets and adding Yotpo widgets. The team then replicates the selling plans and launches the Yotpo Subscriptions widget to handle all new incoming subscriptions.
- Migration – During the next phase of the migration process we disable any email notifications from the previous provider, ensuring none of the former communication is sent to your subscribers to avoid any confusion. We then take all your current subscription contracts and export them from your old provider, and import them into Yotpo Subscriptions.
- Ramp up – Finally, we’ll cancel any contract that is set to create an order within the next two weeks from your previous provider, ensuring no duplicate recurring orders are created from both platforms. This does two things, it makes sure your customers continue to have a good experience and it allows you, the merchant, some time to settle into the new platform.
One thing to note is that Yotpo will work on a duplicate theme, this allows you to approve and revert any changes, giving you a little peace of mind during what is typically a stressful process.
Step 3) Launching Yotpo Subscriptions
Finally the team tests, tests, and tests again.
All that’s left to do is to go live. From the point of confirmation, migrations can take anywhere from one hour to 48 hours. On average it takes the team no longer than three hours to complete a migration.
We want to reiterate, that no matter the previous provider our migration team is confident we can have you migrated with ease. Our ability to achieve this fluctuates slightly based on the brand’s availability and the speed at which they can give the Yotpo team access to their store.
Defining a successful migration
Yotpo has a zero-tolerance policy for lost contracts, we don’t believe in downtime during a migration, and your business should not be impacted by it, period. The team focuses on speed without compromising on quality.
As mentioned earlier, until recently migrations have been heavy lifts for many brands. They’ve been unreasonably complicated and there’s just no reason for it. The team at Yotpo is putting their foot down and if you don’t believe us, check out what other brands have to say.
We’ve said it before and we’ll say it again, we understand why brands feared migrating in the past. And it is that fear that almost makes it more bearable to stick with a provider you were unhappy with. We understand it so well that we decided to do something about it. We created a bulletproof solution. Our migration team, our process, and the technology we have backing us are worth it.
Switching subscription providers doesn’t have to be stressful. Say goodbye to lost revenue and frustrated subscribers and say hello to a seamless transition with Yotpo.
