D2C Beauty Trends Report

The face of beauty is evolving thanks to an influx of game-changing, digital native brands. Yotpo surveyed beauty shoppers to understand the factors that drive them to engage directly with beauty brands, from consideration to purchase and back again.

header image
What You'll Find Inside the Beauty Trends Report

Report at a Glance:

Who we surveyed

Nearly 2000 female beauty consumers in the US & UK

How to trigger impulse buys

The third-party influences that matter

Cultivating beauty loyalists

Loyalty programs as an untapped opportunity for beauty brands

Slide
Slide
Slide
Slide

Who we surveyed

Nearly 2000 female beauty consumers in the US & UK

Slide

How to trigger impulse buys

The third-party influences that matter

Slide

Cultivating beauty loyalists

Loyalty programs as an untapped opportunity for beauty brands

Join The World's
Fastest-Growing Brands

Don't postpone your growth
Fill out the form today and discover how Yotpo can elevate your retention game in a quick demo.

Yotpo customers logosYotpo customers logosYotpo customers logos
Laura Doonin, Commercial Director recommendation on yotpo

“Yotpo is a fundamental part of our recommended tech stack.”

Shopify plus logo Laura Doonin, Commercial Director
YOTPO POWERS THE WORLD'S FASTEST-GROWING BRANDS
Yotpo customers logos
Yotpo customers logosYotpo customers logosYotpo customers logos