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Join Katie McKeever, Director of Product Marketing, with an exciting update on our strategic partnership with TikTok Shop. Now syndicate your hard-earned reviews directly to the app.
Why it's different
Main Takeaways
Our official partnership with TikTok Shop is a huge step forward for our brands.
Tap into social commerce’s booming growth.
Boost brand trust and conversions by syndicating customer reviews directly on TikTok Shop.
Social commerce is where eCommerce and social media meet, allowing brands to sell their products on third-party marketplaces. Over the past few years, social commerce has evolved immensely, and it’s anticipated to grow up to $1.2 trillion by 2025, according to Accenture.
Today, brands are starting to leverage TikTok Shop as a social commerce channel, and consumers are taking notice.
As we continue to expand our partnerships with different social channels, we’re excited to announce that Yotpo is launching a strategic integration with TikTok Shop!
TikTok Shop offers a suite of eCommerce solutions that enables merchants and creators to showcase and sell directly through their TikTok account. Powered natively within the platform, merchants can tap into a full commerce experience with the capability to upload products and manage everything from shipping and fulfillment to point of purchase.
Through Yotpo’s integration with TikTok Shop, brands will have the ability to syndicate their hard-earned reviews directly to the app.
By enabling this syndication, brands can:
- Leverage another channel to showcase social proof and boost buyer confidence.
- Make it easy for shoppers to find the information they need to make informed purchase decisions.
- Drive sales and connect with customers in a more engaging way on different channels.
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