eCommerce Marketing Resources
The definitive destination for eCommerce marketing guides, strategies, and more.
Trending guides to read now.
eBooks & Guides 8 Ways to Have Your Best Black Friday Ever
SMS Marketing Learn winning Black Friday marketing strategies and get hot takes from top eCommerce experts.
eBooks & Guides The Ultimate Black Friday Email Marketing Guide
Email Marketing Make this Black Friday & Cyber Monday your best yet with these campaign flow templates & segmentation tips.
Free Tools The SMS ROI Calculator
SMS Marketing Calculate your potential SMS revenue growth with Yotpo's calculator
Videos & Webinars The Loyalists Webinar
Retain Customers How to spot your most valuable customers.
Free Tools The Email ROI Calculator
Email Marketing Calculate how much money you could save when you switch to Yotpo Email
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Stay up to date with the latest guides.
eBooks & Guides How to Ask Customers for Reviews: Best Practices & Templates
Getting Started Use these best practices when asking for reviews and take advantage of our new review request email updates.
eBooks & Guides The Complete Guide to Google Shopping
Google & SEO Everything you need to get your eCommerce brand started with Google Shopping.
eBooks & Guides The State of Brand Loyalty 2021: UK Consumer Survey
Loyalty Programs Our latest survey reveals many changes to consumer loyalty due to COVID-19.
Take your eCommerce marketing to the next level with Yotpo.
eBooks & Guides How to Calculate Customer Lifetime Value
Retain Customers Find out how to calculate CLTV and why it's one of the most important metrics for eCommerce businesses.
Our top picks to help you Acquire Traffic.
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Acquire Traffic eBooks & Guides eCommerce SEO: How to Drive Organic Traffic to Your Store
Acquire Traffic eBooks & Guides 9 Expert PPC Tips to Maximize Digital Ads
Acquire Traffic eBooks & Guides Customer Loyalty: The Ultimate Guide
Loyalty Programs Free Tools Loyalty ROI Calculator
Loyalty Programs eBooks & Guides Google Seller Ratings -- The Complete Guide
Google & SEO eBooks & Guides How to Optimize Your Google Shopping Campaigns
Google & SEO eBooks & Guides The Best Google Shopping Examples to Help Your Brand Get Started
Google & SEO 
