Sending automated, targeted messages to recover shoppers who left products in their cart without completing the purchase helps to boost purchases. On average, 67% of customers abandon their carts on an eCommerce website, so it’s essential to maximize every opportunity to increase conversion.
Use an automatic reminder message every time a shopper abandons their cart.
Best Practice: Send the first message 15 minutes after the cart is abandoned, and a second message one day later, with a clear calls to action and incentives.
